Internet Marketing - Good Design is a Key Part in Building Online Trust

How much importance do you place on the design of your current online presence? Is it something you have put lots of thought and effort into and still do, or is it something you don't feel is overly important to your business?  'Good design' as mentioned in the title doesn't mean your sites need to win awards for their aesthetics, far from it, but they do need to project a professional, planned and coherent image - and most crucially not slip into actually being badly designed. With information based sites, bad design hurts you more than good design will help.  Below is an extra section about personal branding as an internet Marketer.
Crafting your personal brand correctly has a huge part to play in the success of your online marketing business.  A strong and authentic brand will allow you to differentiate yourself from the competition and deliver your message clearly to your target customers. To develop your brand always focus on what it is you do that adds real value, then make this the foundation that you build upon in order to show your customer base what it is that you stand for.  Always be relentlessly consistent with the way in which you apply your brand, make people believe in it - and trust in it.  If your brand is clear, distinctive, easy to comprehend, and shows a unique and compelling benefit to your target market you will find it easier to sell yourself, because your message will be uniform and powerful. So make sure you're the one who's emails they read, who's products and services they buy and have faith in, make your brand the one that promises value and delivers it.
Online consumer purchase behaviour is typically driven by four key points - security, privacy, quality of content and design. So design isimportant, or at the very least not getting design wrong is important.
So have a good look over your own online 'presence', is it consistent and considered? Are there others out there you think are doing things better than you? If so, what's stopping you from lifting the bar?
One of the most important skills in successfully managing the design element of your business is to be able to recognise when and where improvements can be made. And then making them. If you are perhaps starting to think this might be an area you have underestimated the importance of, keep an eye out for the release of The Internet Marketer's Design & Branding Bible early in the new year.

James Linton
Design & Branding Mentor
Author of The Internet Marketer's Design & Branding Bible.
http://www.branding-bible.com

Article Marketing Strategy - The "Famous Quotations" - Article Template 

 

Do you ever get tired of writing the same types of articles each month? Do you ever feel like you've written on your topic in every way that you possibly can and are just stumped for a new creative idea that will inspire you and get your excitement level back up again?  Anyone who has been doing article marketing for any length of time eventually ends up in this predicament.  The good news is that it's just a matter of turning your thinking around and throwing some unusual elements into your otherwise predictable routine.
I encourage you to give this article template a try-- I guarantee that it will shake up your familiar routine and stimulate your creativity. On top of that, it'll be fun!  I'm calling this the "Famous Quotations" article template. It involves doing a little research (the fun type!) into famous quotes from historical figures, sports personalities or any popular icon that you admire. Then you use those selected quotes and find a way to make them relevant to your field.  One of my favorite examples of this approach is "The Mark Twain Guide To Blogging" by Copyblogger. Now, I know what you're thinking--how do Mark Twain and blogging go together?
Well, that's the fun and creative part. The writer simply selected quotations from Mark Twain and then wrote a paragraph under each quote relating Mark Twain's quotes to blogging.  For example, the Twain quote "Great people make us feel we can become great" was used to advise bloggers to write with the needs of their readers in mind, with the intention of teaching them things that would improve their lives and make them better (or great).

Now, you've probably realized that the advise based on that quote could be tweaked to become appropriate to just about any topic, not just blogging. You see what I mean? Dig up some of your favorite quotes and then under each quote offer some advise related to the quote that would apply to your target market.
Alright, here are the steps for this template: 
1 - Go to any site that offers quotes from famous people (just do a Google search for "famous quotes")
2 - Or, maybe you already have a personal hero or some favorite quotes already in mind. Do some research to find several quotes from that person that you can use in your article.  Another approach is to assemble quotes from different people who all have something in common (American Presidents, Olympic athletes, comedians, etc).   Look for quotes that convey ideals, advise, wisdom, or observations that can somehow be applied to your niche.
3 - Settle on 5 or so quotes to address in your article.
4 - Write a paragraph or so on how each quote relates to your niche.
5 - Don't forget to write an introductory paragraph that introduces your historical figure and why you think that he/she/ would have had great advise to offer to the people in your niche. For example, why would Helen Keller have made a wonderful small business owner? Why would Winston Churchill have made a great real estate agent?
6 - Include a short concluding paragraph to wrap things up.
7 - Write a title that couples the famous person's name with your topic:
The [famous person's name]'s Guide To [Your Subject]
Conclusion:
I know that this article template is a bit unusual, but that is why it is so inspiring. So often we get into the habit of thinking of our topic from one direction--it is like a breath of fresh air to totally turn your thinking upside down and approach your subject from an angle you've never considered before.  Here's another perk--As interesting as it is for you, so it will be for your readers. Imagine the attention your title will get when being viewed in a long list of articles on similar topics.  You can write on something unexpected and creative and still write on your niche. What do you say--will you try this? For more info on how you can use article marketing to reach thousands of potential prospects for your website, go now to http://www.submityourarticle.com/report  Steve Shaw is an article marketing expert and founder of the popular article submission service, http://www.submityourarticle.com used by thousands of business owners.

The Internet Marketing Highway

 

To me, I often think of Internet Marketing as a highway with many stores to view from my vehicle. My vehicle I have is my computer to get around. Having a Mac computer to me is like driving a Ferrari as long as I maintain her weekly. When I cruse the Internet highway I can see many stores from my vehicle, but I Need directions. So I stop at this huge place called Google's, and type in the destination I'm looking for, and presto I receive the information and relevant information on top of my request. Click and my Ferrari and I are off again, before I realized it I'm already there.  Wow this is great I think to myself, I'm on Google's Internet Highway, so my Ferrari and I can hitch a ride and be transported to millions of destinations if I choose. My curiosity gets the better of me and I decide to explore a little more. I again think to myself on how I could afford too own a business on Google's Highway, and what it would take to be on the main strip-(Page One). I realize if your business is to succeed on The Internet Marketing Highway you must be on it, or near it.
The Internet Marketing Highway are full of million's of vehicle's (people) in search of a product or service, and I don't want to have a business 200 miles off the Highway, meaning out in left field or mostly not in Google's top ten page rankings. Just imagine for a moment that there's no Internet, and your car is your only transportation. Your destination of the day is to find a business to get into too make a decent living. Well I think you would go to where the businesses are at, so you look in the yellow pages and find a Business District full of opportunities.

So off you go down the highway and get off at the Business District Exit and find yourself on a smaller highway that's called the Business District Highway. You are immediately overwhelmed by the amount of business to choose from, and you see your first sign that say's Great Income for Life Businesses. Looks good to me and you check it out. Their Presentation is excellent and sales people are so nice you decide to give this business a try. Most people searching on the Internet do exactly what I just demonstrated.  Our first intentions where too look at many opportunities and then decide. Great Income for Life Businesses sign is just like being #1 in Google's search engines. Your Website is your business, your life line too success and happiness, so don't let your business stray to far from The Internet Marketing Highway. No one will ever know you exist even if you have the greatest opportunity in the world. http://www.freehomebasedbusinessoppt.com Specializing in Free home based business and options. Helping people find a legitimate home based business Online. Great tips and training guides to help an Online Internet Marketer succeed in whatever their business may be. Admin Michael Flynn http://TheMakeRealMoney.info

This is One of the Best Ways to Get Your Website Out There

Buyers contacting you through your ad:   Each ad you place contains a 'reply to ad' form where buyers can contact you with any questions they may have. Buyers enter their name, email and message in the boxes and send their message which gets sent directly to the email that you register with us. For your privacy and spam protection, buyers do not have access to your email address unless you enter it into your ads or when you respond to their inquiry. You can then advise the buyer of your payment options and any other relevant information.
PayPal button in your ad:   If you're a premium member, you can add a PayPal payment button into your ad so people can click the button and be transferred directly to PayPal where they can send you an online payment for the item you're selling.  We highly recommend the use of a PayPal button in your ad as it allows people to buy your item instantly when they see your ad. If you're asking for donations, you can also add a PayPal 'donate' button for these in your ads.  If you're advertising a business opportunity:
Most people advertising online business opportunities include a signup link in the ad so people can visit the site directly to sign up.  If you're advertising a website or are affiliate advertising:   If you're not selling something directly, you can link to a website complete with your referral ID if you need to, and use your ad to tell people about the service so they can click the link to sign up or get more info by visiting the website.
If you're advertising an event, website, service etc.:

If you're not advertising an actual item, product or service and your ad is to an announce a yard sale for example, people won't need to contact you to send a payment so they may just contact you via the 'reply to ad' form located at the bottom of your ad in order to request additional information from you, or they may simply visit your website if you link to one from your ad. Samuel Mowe Online Internet Marketer, Exposing the easiest and the best ways to make money on the internet Providing Coaching, Training and Mentoring. Use classifieds to buy, sell or advertise anything!

Online Business For Graphic Designers! How to Market Your Skills Online

If you are a graphic designer, it is highly likely that one of your weaknesses is the ability to sell your services locally. An individuals talent for a particular form of art, even if it is used to sell goods through advertising, does not usually translate into a talent to sell their skills. I work with a lot of graphic designers who create animated television commercials, which I supply voice overs and music for. Too many however, are not making the money they could be making - even with strong attempts to promote themselves. Creative people are usually not sales people and are not successful at promoting their skills locally the old fashioned way. The solution is to start an online business where there is no "face to face" selling.
One Big Mistake that Creative People make when Starting an Online Business!
Particularly with "creative types" like graphic designers, the one mistake they often make when developing their website is this: They make their website too creative to the point that it is not search engine friendly. The same can be said for artists and photographers. The highest traffic online businesses get results because they are focused on content. Yes, you want to feature your visual work. Samples of your work is what will ultimately sell your skills. But again, if people can't find you then, then it won't matter how talented you are. You simply have to provide quality content on your website in the form or text based information.
The Solution to Promoting Visually Based Products and Services Online in a Text Based Internet!
How do you create a high content website with lots of text that does not distract from your visual work? One way to do this is to write about your techniques. After you create the main pages for your website, consider starting a blog as part of your website. Another powerful tool to build repeat traffic is the building of a mailing list. This is called email marketing and is the collection of email addresses. You will need to motivate people sign up for your newsletter or sign up to receive a free product you are offering. It is the key to getting repeat traffic and building residual income. Other tools include video marketing which involved the creation of videos that feature your techniques. Even in this area, the use of text is important by making sure you write proper titles and keyword rich descriptions and tags for each video.  There is a huge demand for graphic designers online. Do you know how to marketing your services to the world? Perhaps it's time you forgot about trying to marketing your skills locally if you do not have powerful sales skills. Instead, put your energies into building a high traffic website.

Selling online is all done when people first visit your site. By the time they email you, they are already half sold. In time, you'll learn how to work through the online psychology of quoting on jobs. Some clients are willing to pay a premium for good work. Others want a low ball price. It's a challenge, but it is a lot easier to respond to potential customers with confidence through an email than it is face to face or on the phone. An online business that gets traffic does away with "cold calling" on customers. With a properly built website that gets traffic, people will come to you.  To make money working at home, you need a website that has a steady flow of free traffic. Click Here Now to learn how to build a successful 'work at home' business. If you already have an online business, discover the secrets of how to catapult your existing website to the top of the search engines - Click Here Now!

AdzZoo - A Business Opportunity Focused on Small Businesses 

There's a lot of hype out there every time an MLM launches. Everywhere you turn, you've got somebody inviting you to a pre-launch call with the President of the company and a very special guest. When it's all said and done, though, no one ever really tells you what the MLM is about and why it's different from the others. I want to provide you the background information that you need in order to decide whether or not AdzZoo is for you.  AdzZoo is an MLM-type of company which offers local businesses the service of Online Advertising, and the ability to acquire good search engine rankings. AdzZoo offers the ability for local businesses to compete with the larger corporations and national chains by utilizing geo-targeted online advertising campaigns. What does this mean to you? Basically, Google has the ability to figure out your location based on the IP address of your computer. When you do a Google search for any type of business or topic, ads will pull up based on your location. This is what is called geo-targeted advertising, or advertising based on location. AdzZoo staff will also monitor your campaign to make sure that it is optimized for maximum online exposure.  Why is this even important? Times have changed, and with that, business models have changed as well. Traditional print advertising is no longer effective and commercials get fast-forwarded through with the latest DVR technology. Not to mention, if you don't know what you're doing with Online Advertising, and you try to push out an ad yourself, it will get lost in the large corporations' ads. Why? Let's face it, they've got a substantially bigger advertising budget than the local business owner.

AdzZoo is both a direct sales organization and has an MLM-like option for those who want to build a team to leverage their efforts. So not only does AdzZoo offer its services, but it also offers positions within the company as Campaign Directors. You can go out and sell ads to generate an income online and/or build a downline. Unlike every other MLM, there is NO autoship requirement. In fact, AdzZoo reps are not encouraged to buy ads themselves, but are instead encouraged to sell ads to small businesses. Many have turned to MLM-type organizations, particularly this one, as an alternative to the standard "jobs" that can't seem to be found and obtained nowadays. I've seen many people flourish in the MLM industry who were once sure that they'd never find a way to generate an income in this economy. The most successful Campaign Directors have had some sort of Direct Marketing or Sales background. Many come from real estate, insurance, or business-to-business (B2B) sales backgrounds, although there have been many exceptions to the rule. What IS required is being able to talk to small businesses - owners or marketing managers - and show them how to save money and get better results for something they MUST buy: advertising to bring customers/clients to their business.

In a nutshell, AdzZoo offers a service (online advertising) to businesses (especially small local businesses like attorneys, dentists, plumbers, specialty retail shops, etc.) to reach targeted local customers (people who are ready to BUY) at a VERY low cost. This is something small business owners need, and are looking for. There are approximately 28 million small business (according to www.smallbizlabs.com ).
All in all, AdzZoo gets my seal of approval as a top-notch MLM-type of company. The business model makes sense, it's something that everyday people can understand and sell, they've got a great compensation plan, and the corporate staff is incredibly helpful and responsive. This is the right timing for this business opportunity for the right people. If you're looking to generate some sort of income online, whether it is passive or your sole income, I strongly suggest that you take a look at AdzZoo and what they have to offer.

Colleen Schaefgen has trained and coached thousands of business people on how to be more effective and successful in their work life. Colleen's Internet marketing knowledge combined with her coaching expertise enable her to help others achieve online success - quickly. Please visit her website http://www.colleenschaefgen.com for more information on how you can achieve success by growing your online business the easy way.

Small Business Marketing Strategies - Tips to Grow Your Business Online

Many small business owners really dislike to write, or may not really know how to, but developing an article marketing plan in place can generate traffic for your online business. Not only can you build your reputation as an expert in your market, you can increase traffic and create many one-way links to your site or blog. Promoting with articles is actually flexible and a really good way to get your message out to many of potential customers.  Writing articles is a technique that can be learned. Your headline is vital; make sure your title stands out, so that people will be interested and want to read your article. You should provide compelling and helpful information, particularly in the first paragraph, so that the person will continue on with the rest of the article. Generating an interesting author resource box is vital as well - the more exciting it sounds, the likelier the person is to click through to your site or blog.  A really good article marketing technique is critical to receive the most benefit from your writing. Some people write hundreds of articles and submit them blindly here and there. Decide exactly where you want to place them for the most targeted traffic and benefits, and generate.

There are a lot of good article directories online that allow other web masters with your permission to use your articles on their sites, which helps promote your article and increase traffic as well. You may want to use your articles on your sites or blog in order to increase great content or you may want to bookmark them. Many people even use them as messages in their auto responder series.  Want to build your visibility quickly, while creating one way links into your website or blog? Good article marketing skills can change the flow of your marketing efforts. Once you create a good strategy you need to drive all of your traffic to an opt-in page and start an email promotion. There are many strategies to generating money online, but you have nothing without a list of potential customers. Email Marketing is the most efficient way to generate money on the internet. When you build a list of prospects you control your future.  Discover how to use the internet and turn your company into a customer magnet. Sign up right now for our FREE online newsletter and Free CD to find out how to grow your business today. Go To: http://smallbusinessmarketingstrategies7.wordpress.com/

You Will Need to Know How to Use Overture (Yahoo) And Google to Get Visitors 

If you are going to stand any chance of succeeding in your work from home or internet business, you will have to make sure you know how to use Overture to drive visitors to your web site. Overture, now known as Yahoo (since the takeover), designed a marketing tool when they noticed that there was a huge amount of people coming online to shop. They immediately knew that advertising was going to be big business.
Now, to attract visitors to your web site, your ads would need to be extremely visible. Yahoo knew that, so they developed a tool that would bring more visitors to their site, which would therefore be making them more money. So the tool they developed is that a company's ad will be shown if certain words were typed into the search engine.  Now that they have such a powerful tool they are able to offer it for use to company's who want to attract highly targeted visitors to their own web site. What makes they visitor so targeted is the fact that they have actually typed into the search engine, the keywords that your product relates to. So if your ad were to appear, it would most probably be relevant, therefore increasing sales. Now with a large volume of targeted visitors, even a small percentage of sales would still mean great profit for the company due to the shear volume of traffic.

It is no doubt the life blood of every company, to have a substantial base of customers and prospects. This is also true and possible even more relevant to a work from home business or internet business. Therefore most of your focus will be spent on generating traffic to your web site as you grow you business, because every visitor my become a customer and hopefully a repeat customer.  Yahoo (Formerly Overture) and Google AdWords are very similar in the sense that they use the keywords and phrase searches, to determine which web pages and ads to display on the search engine results pages.  The ads and searches I am referring to is, when someone types the keywords into the search engine for what ever they are searching, a results page is displayed with the relevant web pages that contain those specific keywords. To the right of the page are the paid ads relevant to the specific keywords that were searched on.  For example if you are running a web design web site. You would choose the keywords that are relevant to your business of web design. You would add the relevant keywords, that your specific customers would search for in the search engines. So when the potential customer searches for those keywords, your website is shown on the results page.
Now due to the fact that there is a large variety of a business out there all around the world offering everything you could think of, it does become difficulty to achieve a top position in the generic results pages. So Yahoo and Google have further developed an advertising tool that allows businesses to pay for specific keywords that are relevant to their business. So now when a search is made on those specific keywords their paid ad will appear on the right of the search results page.

Every time someone clicks on these ads the advertiser would need to pay Yahoo or Google the agreed cost per click.  These paid ads allows everyone a great advantage to be able to advertise their products or services and get a fairly high ranking on the search engine results pages. This type of advertising is known as pay per click or PPC.  There are a variety of ways to incorporate these ads into your business. There is also a choice that you can have your ads displayed on third party web pages that are relevant to your business. A similar principle is used. You will have to pay when someone clicks on your ad.  This option does allow you a greater variety of display options and therefore if you are able to display more ads the chance is that you are going to be noticed more by your targeted customer base and ultimately make more sales.  This is defiantly a great place to start promoting your work from home or internet business and securing some targeted visitors to your web site right from the word go. You will have to monitor and set your budget, which is very easy to do, as Yahoo and Google make it very easy to set up.

Many internet marketers have used this advertising method to kick start their businesses and used the profits to reinvest in this type of advertising and have benefited greatly from it.  In conclusion there are various ways you could start advertising your work from home business or internet business at low cost or even free. However although I would not call this method a low cost option, it is affordable and will provide results. So go to Yahoo and Google and take a look at how you can use this option in your own business.

This article has been written by Roy Kruse who runs the http://www.MultiMillionaireTraining.com
for more information on starting a work from home business or online business visit blog http://www.practicalmillionairestrategies.com

Succeed in Internet Marketing Promotion With These 5 Steps 

 

The competitiveness in the internet marketing promotions arena is escalating as more entrepreneurs enter the realms of self employment. But don't allow yourself to become disheartened as this provides a fantastic opportunity in your home business due to an increase in your target market.  However, you need to position yourself to take advantage of the situation. This will need a detailed home business lead generation marketing plan that will attract quality visitors to your website, resulting in sufficient online leads.
5 STEPS TO INTERNET MARKETING PROMOTION SUCCESS
1. Who Is Your Ideal Target Market?
I'm often stunned at how many home business owners do not have a clear image of what their ultimate prospect looks like. I don't mean their natural form, but instead their personality, desires, goals, circumstances and frustrations? Envisage yourself in the "life of your ideal prospect" and form a detailed image in your mind as to exactly who your customer is that you want to attract to your business.  By paying attention to your "ideal" prospect, you will be able to put more effort into speaking to people who have already decided they want their own business, rather than those who are just curious. It's imperative for you to accept this concept.
When undertaking the task of determining your idyllic customer, reflect on your personality and the kind of individual you best get on with as well. Typically, greater success is achieved when communicating your business to prospects you connect with.
2. Match Your Internet Marketing Promotion Message
Get inside the head of your idyllic prospect and imagine the world through their eyes. How do they think, what are their wants and what is their prime motive for why they want it. 85% of people make decisions based on emotion, rather than common sense, thus direct your internet marketing promotion message to the emotional benefits of how your product or business opportunity can meet their needs.
3. Consistent Persistence
The next step is to execute as many targeted online lead generation marketing campaigns as possible in order to access your customers. A suggestion - choose 2 or 3 internet lead generation methods that you are familiar with and generate sufficient internet marketing promotion campaigns using those methods, instead of trying to focus on receiving online leads from every potential marketing avenue. Be consistent with your frequency of campaigns.
4. Evaluate Your Internet Marketing Promotion Results
Effort, time and money are valuable resources so it's in your best interests to measure your marketing campaigns' effectiveness. Identify those which are producing a satisfactory quality AND quantity of online leads. Determine how you can enhance them to boost your results whilst at the same time removing those campaigns that aren't meeting your expectations regarding online lead volumes.
5. Staying Ahead of the Internet Marketing Promotion Trends
Your continued success in generating adequate home business leads depends heavily on you staying abreast of internet marketing promotion trends.
You can accomplish this by subscribing to industry newsletters or you can outsource your internet marketing promotion activities to qualified companies (though I warn against total outsourcing models). But, I've found that the best method to keep informed of the newest online lead generation marketing trends is to belong to a community of like-minded people. As a result, not only do you hear what's new before many others, but you are also able to leverage off the experience and success of others and find out new strategies. The power of such an influential community is priceless.  These 5 steps map out the key elements of an internet marketing promotion strategy that you should pay your attention to. The outlook for home business owners is tremendously bright, so the timing is perfect for attracting superior home business leads to your business. Don't hinder your success by making a simple process a complex one. Get focused and take action today!

To learn how you can leverage the success, tactics, systems and resources of a leading internet marketing community for your internet marketing promotion strategies, visit http://www.GuruInNetworkMarketing.com.
Carla Baldock specializes in fast-tracking the success of home business entrepreneurs by providing effective internet marketing promotion resources and tips.

Find Your Niche to Take Your Business to the Next Level 

Many new coaches try to be everything to everyone by offering their coaching services to a general market. They believe that in doing so they will reach more people and make more money. The truth is, the results will be the opposite. People hire a coach to help them solve their problems. Whether they have a problem juggling family and work, dealing with parenting issues, handling a divorce or the loss of a loved one, a business problem, and the like, people hire the services of a coach to help them find solutions to a specific set of problems. A person with a specific problem is looking for someone to help them understand their problem and most often will choose someone with specific knowledge, skills and experience in addressing that problem. They want a specialist.
What is a Niche Market?
Every coach needs to find their own niche market. A niche market is a specific group of people with a common problem who are willing to spend money to solve it and are probably already talking with each other about it. When you focus your coaching business on a niche market, it allows you to focus your marketing precisely to create compelling and powerful copy. You can clearly identify yourself and what you have to offer your unique customer base and position yourself and your business in the marketplace.  Niche marketing allows you to develop a unique brand for your business and place yourself as an expert to your prospects. They will seek you out because they know you can solve their particular problem. Finding the right niche for your coaching business will allow you to target your market more effectively. If the niche is small enough and precise enough, you can dominate the market. Use your niche to develop your marketing plan and use your marketing to educate your prospective customers.

You can save money on advertising when you have a niche. No longer do you need to throw a wide net in an attempt to gain a few customers. Target your advertising dollars precisely and your return will be significant and your odds of getting referrals much greater. This doesn’t mean you can’t step outside of the niche you have found for yourself. Clients from outside your niche are just icing on the cake!
Choosing Your Niche
When you are choosing the niche for your business, choose an area where you have the knowledge and skills necessary to be successful. If you plan to offer coaching for recently divorced women, it will behoove you to know a thing or two about divorce! Choose a niche that has specific needs, challenges and interests. You must feel passionately about helping these people meet these challenges and a willingness to help them solve their problems. Know what issues your clients are facing and what information they are looking for. This will also help you know select the right products to offer them as well.  The niche you choose must be large enough to support your business financially, but not so large that it falls into a “market segment” rather than a niche. Choose a niche that demonstrates its willingness to spend money to address their problem. They must have a desire to change and solve their problems preferably through hiring a coach.  For a free, no-obligation consultation, contact Anton Pearce by completing the quick-response form at http://www.antonpearce.com. Set aside just 30 minutes and discover how you can use online marketing to get all the clients you need to fill your practice. Anton is an online marketing consultant who specializes in helping health and wellness professionals to market their services online.

Internet Marketing - How to Find the Cash to Survive the "Graduate Gap"

It's a sad fact that as unemployment rises owing to the "crunch", statistics show that one in four of the unemployed will be young people under the age of 25 years. This is particularly worrying for Graduates just about to leave University because the kind of jobs they are qualified for are getting more and more scarce and there are of course many Graduates from last year still unemployed. We have to face the very unpleasant fact that the Government's eye-watering level of borrowing will inevitably mean cuts in Public Expenditure which will, of course, exacerbate the problem.  But-there are a couple of pieces of good news: - The first is that things WILL get better.  A concrete example is the fact that during the '80s there were 4 million unemployed at one point and one day I waved goodbye to my son and four of his friends, all recent Graduates, as they set-off in a beat-up old car for a holiday in Normandy.

Four of them had graduated with 2:1s in Law, Geography, Mathematics, and Languages, and the other had achieved a First in Physics-but none of them had managed to get a "proper" job.
Part-time and voluntary work just didn't pay the bills. Hence the term used in those days "the Graduate Gap".
So what's the good news? The good news is that things improved and they are all now very successful. The trick is not to panic and become too depressed if you find it hard to find good employment. The trick is to make enough money in the downturn until you can establish yourself in a well paid job where you can use the skills and knowledge you have worked hard to acquire to enable you to enjoy an interesting and fulfilling life.
The second piece of good news is: -
You can do this by setting-up your own Internet Marketing business. University Graduates and Students are very well placed to make a huge success in Internet Marketing. They already have the necessary intelligence, learning skills, research skills and computer know-how and many will have some Marketing knowledge from their studies in other subjects. The thing they don't have is the money to fund the start-up costs of their own business. This is where Internet Marketing is ideal because the start-up costs are negligible. So, what can you do?  There are two possibilities: -
1. Suffer all the doom and gloom. Spend all your time worrying about the future and put away what little money you may have in a box under the bed...or
2. Get off your backside and do something about it!! I'm sorry to put that so bluntly but that's what you really need to do. Doing nothing is surely not an option
So, here's chance for you to learn how to do the same and what's more you can get all the information you need absolutely RISK FREE! Internet Marketing costs very little to set up and can give amazing results.
There are many Internet Marketers who have made millions in a very short time. -----Good luck to them.--They are obviously very clever and industrious people. I don't expect that---but it would be nice!! But why not aim a little lower though, say £500-£1000 per month, believe me that's more than possible, and work up from there?  You Don't Need
Premises- -you can do this without leaving the house.
Staff- -you can operate this as a one person business
Time- -you can work when you wish for just as long or as little as you wish
Stock- -you don't need to fill up your Garage with unsold items
Technical know how- -if you can send an e-mail then you can learn this
You don't ever have to meet or contact a customer and
You don't even need a product- - you can sell other people's products.
But--You do need
Attitude--an absolutely positive attitude where you constantly tell yourself--
I WILL succeed!
Determination ---to blast your way through any difficulties no matter what.
An Action Plan----One that enables you to keep focused and to achieve your goals.
Internet Marketing is not a "get rich quick" business, but if you have the right attitude, a willingness to work hard (at least over the first months of the learning curve) and the determination to blast your way through any difficulties, virtually anyone can be successful. If you're a Graduate or a Student struggling to survive in the downturn, I suggest that you give this a try.  Many people, especially young people, have been enormously successful in Internet Marketing. You have absolutely nothing to lose and it is quite possible to build this into a business which will, in future years, give you the kind of lifestyle you wish to achieve.  If you really want to become an Internet Marketer then download your copy of this FREE e-book "How to create a Website by 3.45 this afternoon" right now at http://www.firstwebsitecash.com and have your FREE Website on the web in no time at all. There is also an opportunity to join a membership site recently voted No1 Internet Marketing Service on the net.  May I leave you with a thought,  When opportunity knocks ----open the door!
May I wish you success.
Peter Neves.

Peter Neves is a retired accountant now a successful Internet Marketer who spends his time enjoying his retirement and helping others to make enough money through Internet Marketing to live happily in these difficult times.

How to Find the Hottest Niches For Internet Marketing - 3 Tips For Beginners 

Some people come into the Internet marketing business with a clear plan as to what products or services they want to promote. However, others need to find a popular product that will bring good traffic and conversion. There are hundreds of hot niche markets available but finding them seems to be a mystery that not everyone can solve. Here are three tips for finding the right Internet marketing niche that will bring in the results you want.
Your Passions First
Start your search for a hot niche by brainstorming your own ideas and interests. Next, come up with a list of products and services related to topics that you are knowledgeable about. For example, hobbies, skills, and other interests you enjoy. Most importantly start to find the right marketing niche that you know well, as it will require less research when developing your websites and blogs.  Your blog writing, social networking connections, and advertising will reflect your life's passions. People can read between the lines and will gravitate to you when you love your topic.
Research
Once you have several ideas for niches that you would enjoy promoting, begin doing research. When you research your interests, you will happily do the work.  Find out the subjects potential for profitability. Make lists of keywords and check their frequency of use against the number of search results for the keyword or phrase. If you can find a solid set of keywords that have a high number of searches but a low number of search results, you have landed a good possibility for a hot niche.
Affiliate or Product Production?
Finally, you need to investigate the affiliate programs available for the niches you are considering. Look for products with a high conversion rate and good commission percentage. This will allow you to make the maximum money with each referral that you generate through your marketing efforts.  Your passion driven research may also open the door to a bright idea of what's missing. When you know you have the answers, you know where to begin making your own products to market.  Get "FREE "8 Easy Step-by-Step Solutions to Make Money Online" at http://SimpleStepSolutions.com. Reduce your learning curve for free and make money faster.  FUNDING: If you need funding and help making products, go to http://MillionaireMarket.com for help making your dreams reality.

Internet Marketing Dos and Dont's

When first starting out as an Internet marketer, advice will come flying at you from all angles. Sorting through everything to figure out just how to do Internet marketing can be challenging, but here are a few simple dos and don'ts that will help you when you are learning the ropes.
• Do use social media wisely - Social media platforms like Twitter and Facebook can be wonderful tools that can help you to grow your business, however they can also become a serious waste of time if used improperly.
• Do keep things simple - Long, overdone website addresses and overly complex websites will usually get you no where. Composing an easily remembered attractive website while simple design will be the best way to bring people in and keep them on your site.
• Do use quality content - Content will always be king on the Internet. Well-written informative articles and pages are the best way to establish your credibility with those that land on your site.
• Do promote wherever possible - Use the signature line on your email messages, forum posts and website profiles to promote your websites. This kind of passive advertising is a great way to introduce your service to connections that may not have even been searching for you.
• Don't jump the gun - When starting up, you might be anxious to get your site in front of people and start making money resist the temptation. Make sure your site is complete before launching it to the world.
• Don't spam anyone - You don't like finding spam in your in box and neither do your potential customers. It is probably easier to make money on the Internet without spamming people than by using spam tactics.
• Don't forget about the customer - Know your products and be sure that they offer value and function to your customers. Make sure any programs you work with have reputations for good customer service before promoting their products.
• Don't bite off more than you can chew - Start small until you get your feet wet in the Internet marketing world. Taking on saturated markets or too many products at once is a recipe for disaster.
There is a lot to learn in the world of Internet marketing, but by following sound advice, anyone can make a career in the business. It just takes a little time, hard work, and dedication.  Get "FREE SEO tips and "Internet Marketing Do's & Don'ts" at http://SimpleStepSolutions.com. Reduce your learning curve for free and make money faster.

Success Management - The Three Keys to True Success Management!

Success management is essential to reaching your goals. Without a doubt, people overlook the key concept that success must be managed. It is especially crucial to know the three KEYS if you want to achieve the results you have in mind. You absolutely need to understand and employ these three things with proficiency:

1. No success management strategy is complete without a GOAL. Absolutely all successful business owners and leaders have a GOAL. This is a written down, imprinted in your mind, description for what you want to achieve. In my experience, the most successful people have an extremely strong goal that is well defined.
2. What is a goal without a plan? The PLAN is extremely important for your personal success management. Whether it is on-line success that you seek or just simply general success in life, you must have a road map and a PLAN for how you are going to get there. Your plan should map out how you will achieve your goals both in the short term and in the long term.
3. MENTORING is the third and in my opinion the most important aspect of success management. Every great leader and teacher had to start with nothing. At one point they had no knowledge or training. Yet, in order to succeed they had that one person who trained them and gave them the MENTORING that was essential. If you read the biography of any successful person you will almost undoubtedly find the name of their mentor displayed prominently. Truly, I believe that mentoring is the cornerstone of a leaders foundation.

Definitely, success management starts with a goal but it must include a plan and comes full circle with mentoring. Certainly, by combing all three of these elements it is possible to attain success. Above all though, Mentoring is the foundation for success. I encourage anyone who wants to achieve their long-term goals to find a good Mentor.  Will Schumacher is and expert marketer who teaches people how to create wealth using the power of the internet and network marketing. For more ADVANCED training and mentoring visit: SevenFigureMentor

How to Generate Sales Leads - 21 Lead Generation Ideas You Can Execute Today

There's a lot of misconception and controversy about list building and lead generation. If you're not a guru and don't have an access to one-then you can easily get confused about what works and what doesn't when it comes to generating sales leads online. I would like to clear up all the fallacy and give you a list of ideas you can execute to generate targeted leads (free and paid) ASAP. What I share in this post is not a concrete and absolute truth. I can only speak about my ow experience as an internet marketer. If I say that something doesn't work-it means it didn't work for me. On the other hand, if I say that something does work-don't assume that it will work for you 100%. This post is only to get your head moving in the direction of the list building truth. You should test what works before you do anything else.

1. Streaming Video Syndication
Anyone who's hooked to an internet connection, even if he lives in Zambia or Uganda, knows what YouTube is. Video sharing networks are a fantastic place to generate sales leads. Videos can be easily embedded into your website, shared on Twitter, Facebook and other Social Networks and have a much higher perceived value then written text. Many Internet Marketing experts say that streaming video is the future and I say that their hunch is just. Video allows you to connect with your clients even before they meet you, email you or talk with you on the phone. After watching only one clip featuring you-they feel instant empathy towards you which multiplies your chances of closing the deal on the backend.

2. Article Marketing
Contrary to a huge misconception Article Marketing isn't dead.
Amount of sales leads you generate using Article Marketing depends on:
* How Good Is Your Headline
* Quality Of Your Articles
* Author Bio Box Click Trough Rates
* Keyword Research
Article Marketing is still one of the most popular ways of lead generation online. The reason it's still one of most notorious lead generation approaches is because it's free and because it works. It works for me, it works for many of my colleagues and it should work for you too (if you don't screw it up).

3. Blogging
Blogging is my personal favorite lead generation strategy of all times. I find blogging fun, rewarding and profitable but it's a lot harder than it looks. Behind every great blog there's a great marketer. Blogging is much harder than any other lead generation method because it takes much more then writing quality articles couple of times a week. Don't be scared though, because with hard work comes great pleasure and huge success! Blogging may very well be the only lead generation strategy you'll ever need (e.g: John Chow, ProBlogger, CopyBlogger). Blogging can be much more than a lead generation strategy-it can and should become a separate income stream for you and your business. Powerful and Influential blog is not a chore-it's an asset. The difference between a blog and a squeeze page is that a squeeze page on and of itself isn't worth anything while blog does. Through a blog you can setup numerous lead generation sources and utilize them all at once-without spending a fortune on paid traffic. Besides, blogging is so popular now that every major corporation started one. Isn't about time you catch up?

4. Joint Ventures
Joint Venture is a mutually beneficial agreement that takes place between two parties. For instance, if you have a product but don't have a big list, you can approach a person with a list and offer a JV in a form of giving away 50% commission off every sale to be made. Joint Ventures are actually the number one strategy the gurus use to do big launches. They approach their friends and colleagues 2-3 weeks prior to launch and personally invite them to do a promotion. The next thing you know, every marketer on the planet talks about the launch and it's a success. If you're just starting out, you probably don't have a big list or a product (or both) so you might think that JVs are not for you. This is another misconception. Joint Ventures aren't only done on product-list-commission basis. JVs can take many forms: instead of offering a commission you can offer a service or something of value to that particular party.

5. Ad Swaps
An advertisement swap or ad swap is simply an arrangement where you agree to put up someone else's ad on your site or email newsletter in exchange for them doing the same. This is a perfect strategy for startupreneurs with small lists, because it's all about equality. You can easily find list owners with similar list sizes and exchange promotions.
Requirements for a successful Ad Swap:
* High Converting Ad Copy. Test your Ad Copy with your own list or paid traffic to develop the highest converting email template you can use to maximize the results of each Ad Swap.
* Equal Traffic And Exposure. It's important to make sure list sizes of both parties are equal or similar in size because otherwise the exchange can't be fair.
* High Relevancy. Ad Swaps should be done with list owners who are involved in similar or relevant niches.

6. Forum Marketing
Forums are another great place to generate leads, build authority and generate traffic. Forums can be used not only to build a list but also for building profitable relationships with other business owners which can lead to Ad Swaps, Joint Ventures and other profitable activities. Not all forums were made equal. Choose carefully-some of them aren't worth your time. Use these criteria to hand-pick your favorites:
* Size-forum needs to be big. A minimum of 2000 active members online at all times. If you can't find a forum this big, go for the next big thing or start your own forum.
* Activity-another important quality for a forum to serve a good lead generation tool. If a forum isn't active-it's the same as dead.
* Moderation-forum should be strictly moderated by an administrator to keep it clean of SPAM and useless entries. That way the content stays fresh and has a higher perceived value by the crowd.
Use your signature file to drive traffic to your capture page, where you offer some incentive for signing up. Provide quality content, helpful answers and link to your blog once in a while with a helpful article that is related to the discussed topic. Don't SPAM! Your forum profile is extremely important. Fill in all the necessary information and add as much descriptive details as possible. Post links to your social profiles on Twitter, Facebook, YouTube, etc and don't forget to leave a link back to your blog for the curious once. Did I mention that you shouldn't SPAM?

7. Social Media
It's no secret that Social Media is on the rise. Twitter is spreading faster than news about the swine flu. Facebook has grown twice the size of MySpace and has no intention to stop. Use them to grow your business.

8. Guest Blogging
Guest Blogging is arguably the best way to generate new leads. By guest blogging on other blogs that are equal or greater in size you increase your marketing reach tremendously. Guest blogging traffic is more likely to subscribe because these people conditioned to trust you more than a regular visitor who is defensive about your marketing.

9. Reciprocal Link Building
Reciprocal link building is similar to Ad Swaps only instead of email newsletter the parties exchange links on their site. Party A links to Party B and Party B links to Party A. That way both parties receive an incoming link and traffic which they can convert into leads. This strategy is extremely popular amongst bloggers, however it is also useful for Thank You and Download pages.

10. Banner Ads
In his book "Purple Cow" famous Marketer and Author Seth Godin says that banner ads aren't effective. On the other hand, Internet Marketing Guru Frank Kern believes in the total opposite. My experience proves that banner ads aren't as effective as we want them to be but they generate leads never the less-otherwise you wouldn't see so many of them...everywhere! Banner ads are also effective (and cheap) because they are placed outside the content area of the website. Usually it's either the sidebar or header-either way, no matter where the visitor lands-he can see them and there's a chance he'll click on them. If you're going to use banners (chances are that you are already), make sure to set up some kind of tracking software that will help you in identifying which banners work best, where's the highest click through rate and how many leads were generated of each specific unit.

11. PPC For Search
Pay Per Click is known to be the fastest way for driving targeted traffic to a page if you have the money to invest. PPC has evolved far beyond Google, Yahoo and MSN. Today you can buy PPC ads on Facebook, as well as drive paid traffic to your YouTube videos. I am not an expert in paid traffic, frankly, because I have never paid for traffic-I used SEO to get my blog on the map. Partially because I didn't have the money and partially because I refused to believe that paying for traffic is the way to go. My perception shifted since then. I believe that PPC is the way to go. We see all the major companies prove it over and over again. Even Google, which is the most visited site in the world, uses PPC to advertise Chrome and other related products. Many advertisers are afraid of PPC because of the famous Google Slap. I say, don't listen to those idiots because they don't know how to advertise with Google. Just like any other advertising network, Google has a set of strict rules and guidelines. If you're getting slapped by Google it means that you're breaking the rules and Google is simply punishing you for being stupid. Bottom line is-paid traffic works and it doesn't cost as much as people lead you to believe.

12. PPC For Content
Basically it is the same as Google Adwords or Yahoo Paid Search only your ads are displayed on relevant Google publishers' pages instead of the SERPs. It's hard to say which source of paid traffic is more effective, but if you're not using both-you're definitely leaving leads on the table.

13. Search Engine Optimization-SEO
Search Engine Optimization-the silver bullet 99% of internet marketers are after. They used to say that if you're on page one of Google for your keyword-you're destined to make tons of sales. It sounds logical, because when you think about it: a prospect searches for something and finds you. Your social proof and authority rises and now it's a matter of time before you close the sale. That would be true if people were stupid, but since people are evolving beings, now it's not enough to dominate the SERPs, it's also important to match that domination with a compelling copy, structure and marketing. I used to work with a client that would generate 150 unique visitors a day to his travel website using only SEO. He had position #4 for a related term and thought he was the king. His sales stats showed him he was wrong. He hadn't any. Why? His website was bright and shiny, slick design and he even had a call to action. However he failed to generate the much needed empathy and connection with his visitors which resulted in astonishing 80% bounce rate and visitor to lead conversion of 0.6%.

14. Social Bookmarking
Social Bookmarking is a way for users to store their favorite websites or bookmark them online for easy reference. You can generate a fair amount of leads using this strategy. If your content makes it to the front page of a major social bookmaking website such as Digg, Delicious, Reddit, StumbleUpon, etc you will get s**t load of visitors in a matter of hours. Social Bookmarking is also used for link building purposes to improve SEO rankings, but don't confuse it for a useless method of link submission. You can get traffic even if you don't get on the first page. It's all about how good is your content and how many people you can get to support you. Social Bookmarking is like a huge traffic getting snow ball on a top of a hill. It doesn't present much danger if it's motionless, but if you get couple of people and push to over the edge, it will grow in size and pick up speed until it hits something. If you want your snow ball to roll down the hill and pick up speed, the first step is to make the snow ball attractive and worth pushing down. Focus on the content first, and then assemble a social bookmarking support group to help you push it down the traffic getting hill.

15. Rent-a-List
Your list is small, you don't know SEO and you're afraid of approaching PPC. Why not Rent-a-list? There are list brokers that will rent you a list you can market to. I have never used this strategy myself, but there are good responses about it on the forums, so I thought you'd like to know.

16. Webinars
Webinars are great for lead generation purposes because they have a higher perceived value then a PDF report or an audio recording. For me, webinars proved to convert as high as 50% listener-to-sale, which is outstanding. I believe it happens because on a webinar you share a lot of information and you do it in "person". It's happening live whether the prospects visits or not and it elevates your social status by showing your prospects that they are not alone-there are more people who think you're cool too!

17. Podcasting
Podcasting is similar to online video syndication only it's in an audio format and there are different networks of syndication for them. Podcasting is great for doing interviews with experts, getting them to spill useful information for your readers in exchange for exposure opportunity. You can also say that it is similar to webinars only it's recorded and posted later as a listenable audio or a downloadable file.

18. Safelists
Although the name sounds safe, Safelists should be avoided, because they are far from being a safe lead generation strategy. The idea behind a Safelist is getting people to join the Safelist and refer other people so the Safelist grows into one huge list of people who are interested in promoting things to each other. Only sometimes things get out of hand and a lawyer receives your offer, tells you he did not subscribe and sues you.

19. Traffic Exchanges
Traffic Exchange is a network of website owners who surf each other sites to increase traffic. They don't work anymore...move on.

20. Software and Plugins
Developing a piece of software or a plugin that's useful is also proven to generate leads (and donations) effectively. Many WordPress Designers use plugins as a way of attracting visitors to their websites, make sales and get donations. To become a viral explosion, your software has to solve a major problem your prospects have. Otherwise it's just a useless piece of code no one gives a damn about.

21. Press Releases
Press Releases are effective in getting you on top of the search engines quickly for a short period of time. They are used to announce a release of a new product or other breaking news. I am not an expert on Press Releases because I've never written one in my life, but you can visit John Cow, he knows Press Releasing inside and out.

What now? You should take some time to digest this information and first thing tomorrow-implement at least 3 of the strategies mentioned above!  Key is to take action. Feed your stallions, shoot the ponies! Find out what works and capitalize on it!  Get More Internet Marketing Tips.